Market understanding and analysis: From customers and competition to the role of consulting

Market understanding and analysis: From customers and competition to the role of consulting

In a dynamic market environment, understanding your customers and competition is essential to the success of your business. But how can you effectively analyze this complex market landscape? In our latest feature, we look at the key components of market analysis and the role of consulting in it. From customized strategies to measurement and evaluation methods, the Rousse Chamber of Commerce and Industry is here to support you in this process. Don't miss our valuable tips and recommendations!

Application of automated vehicles in the chemical industry
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Application of automated vehicles in the chemical industry

Examining the role of automated vehicles in the chemical industry, this material identifies the key benefits of implementing these technologies, such as increased safety, efficiency and optimization of warehouse operations. The article is part of the Be-Digital initiative, supported by the Ruse Chamber of Commerce and Industry, and aims to inform and encourage industrial enterprises in the region to adopt innovative solutions.

Benefits of Marketing Consulting: How to Help Your Organization Succeed

Benefits of Marketing Consulting: How to Help Your Organization Succeed

Have you benefited from the expertise of a marketing consultant? These professionals offer valuable opportunities to optimize your marketing strategy by providing outside perspective, focus and flexibility. The Ruse Chamber of Commerce and Industry (RTIK) supports local enterprises in this process, offering a platform for the exchange of knowledge and best practices. Read the full article to learn how professional marketing consulting can transform your organization.

Virtual reality in staff training: Advantages and opportunities
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Virtual reality in staff training: Advantages and opportunities

Virtual reality isn't just for games and fun! Find out how technology can transform staff training across sectors – from manufacturing to retail. Learn about benefits such as increased engagement, safety and flexibility, as well as how these innovations can be implemented in Ruse's industrial and business profile. This material is part of the Be-Digital project, which we support in the Ruse Chamber of Commerce and Industry. Read more!

Successfully held seminar "From Traditional to Online Trade: How SMEs in Ruse can compete with the Big Players"
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Successfully held seminar "From Traditional to Online Trade: How SMEs in Ruse can compete with the Big Players"

On October 24, a seminar on "From Traditional to Online Trade" was held in the RTIK conference hall. The event, organized with partners from euShipments.com, brought together experts and business leaders in one forum to exchange ideas and strategies. Presentations by Irena Ivanova and Svetoslav Minchev from RTIK, as well as Ashchen Garabedova from euShipments.com, offered valuable guidance and tools for SMEs wishing to compete successfully in the online market.

Analytics and Metrics in Marketing: Measuring Success

Analytics and Metrics in Marketing: Measuring Success

Learn how marketing analytics and metrics can become your strategic assets for growth and innovation. In our latest article, we look at the key metrics to track and how to use the data to improve your marketing campaigns. The Rousse Chamber of Commerce and Industry is here to support your business with training and seminars aimed at optimizing your marketing strategy.

Optimization of warehouse management using IoT sensors
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Optimization of warehouse management using IoT sensors

How to optimize warehouse management using IoT technologies? In our new publication, we examine this issue in detail, presenting the benefits of implementing sensor technology in warehouse operations. From inventory accuracy to increased workforce efficiency and cost savings, learn how IoT can transform your business. Particular attention is paid to the application in the industries of Ruse and the role of the Ruse Chamber of Commerce and Industry as a partner in the BE-Digital project. Read the full article to learn more!

Innovation and sustainability: Direct from Norway under the Green Change Ambassadors project
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Innovation and sustainability: Direct from Norway under the Green Change Ambassadors project

The Ruse Chamber of Commerce and Industry (RTIK) is conducting a business visit to Norway within the framework of the "Ambassadors of Green Change" project. The aim is to promote green innovation and sustainable practices among local businesses by providing direct contact with Norwegian leaders in sustainable innovation. Read the full article for additional information.

Creating Effective Marketing Campaigns: The Role of Consulting Services

Creating Effective Marketing Campaigns: The Role of Consulting Services

Creating successful marketing campaigns is a key factor in the growth of any business. In our new article, we look at how consulting services can guide you through each stage of this complex process, from market analysis to performance measurement. The Rousse Chamber of Commerce and Industry offers specialized marketing and consulting services to help small and medium-sized enterprises reach their maximum potential. Learn more in our detailed article.

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